About Us

World Design offers a carefully curated collection of beautifully made jewellery and accessories, sourced from artisan and job-creation projects around the world. We work with makers and organisations across the Global South who share our commitment to Fair Trade principles, with a particular focus on pieces that make thoughtful use of recycled and sustainable materials.

We believe in creating opportunities through trade to contribute to supporting economic empowerment (aid through trade). World Design works closely with our artisan partners to bring their work to new markets, helping to create sustainable livelihoods while celebrating the skill, creativity and traditions behind each piece.

Our story began with founder Annig Barrett, who has worked with artisans throughout her career. Having grown up in Africa, Annig recognised from an early age that one of the most meaningful ways to support women and their communities was to value and buy the things they made.

After working in Ecuador, producing jewellery for designers in Ireland, Annig founded World Design in Gaborone, Botswana, in 1998. The original concept was created as a retail platform to showcase exceptional craft and design from around the world. In 2006, World Design opened in Ireland at The Powerscourt Townhouse in Dublin, with a particular focus on African craft.

Following a Master’s degree in International Development, Annig spent several years working with development projects across Africa. This experience reinforced what she had long understood: great products alone are not enough — access to markets is essential.

In 2017, World Design pivoted to focus on jewellery and accessories, bringing together Annig’s lifelong passion for craftsmanship with her belief in the power of ethical trade.

Today, we continue to seek out distinctive pieces with a story — jewellery and accessories that connect the maker and the wearer, create opportunities for artisan communities, and celebrate the beauty of traditional skills and sustainable materials.